Free Shopify theme · Toys & Games · Bold Modern
Whorl & Peg
A blue and orange storefront for a two person workshop in Vermont that turns spinning tops from local maple and paints them with milk paint.
Published September 27, 2026. Built from a brief, no account needed to download.
The brief this store was built from
Whorl & Peg is a two person toy workshop in a former creamery in Bellows Falls, Vermont. Nell turns the tops on an old treadle converted lathe and her father sands and paints them at the bench by the window. Each top starts as a square blank of rock maple from a sawmill twelve miles up the Connecticut River, is turned round in about eight minutes, then gets three rings of milk paint and a coat of beeswax. There is no plastic, no glue and no finish that a child could chip off and swallow.
- Product
- Three Ring Maple Top, $24
- About it
- A hand turned spinning top in solid rock maple, painted with three rings of cobalt, orange and cream milk paint and finished in beeswax. It spins for close to a minute on a kitchen table and fits in a four year old's pocket.
- Brand facts
- Every top is turned from one piece of rock maple, so there is no glued joint to fail. Colour is milk paint sealed with beeswax, with no lacquer or varnish on the wood. The maple comes from a sawmill twelve miles up the Connecticut River from the shop.
- Style
- Bold Modern. Bold uppercase hero — high-energy DTC brand
Who this theme is for
A toy maker or small workshop with a short catalog and a product that is bright on its own: wooden toys, kites, yo yos, board games, craft kits. The bold uppercase hero gives a single product name the whole width of the screen, and the white page lets painted wood carry its own colour. It suits a shop with one hero product and a handful of variations, sold to parents and grandparents who want to know what the thing is made of before they buy it for a small child.
What was decided in the brief
The style is Bold Modern on the blue variant, because a toy shop should look like it is having a good time without looking like a discount aisle. Cobalt carries the buttons and headings and orange is held back for the price and the add to cart, which are the same two colours painted on the top itself. The three brand facts sit as separate lines under the hero because a parent checks three things in turn: is it one piece, what is the paint, where is the wood from. Backgrounds stay plain white so blond maple does not turn yellow against a cream page.
What is in the ZIP
- A single-product homepage: hero, trust strip, benefits, how-to-use or specs, reviews, final call to action.
- The whole store shell: product, collection, cart, search and 404 templates, header, footer, announcement bar.
- Valid Shopify 2.0 sections with schema, so every line of text is editable in the Shopify editor.
- The photos you see in the preview, ready to swap for your own.
Questions
- Is this Shopify theme really free to download?
- Yes. You get a complete Shopify 2.0 theme ZIP and no account is needed. In your Shopify admin open Online Store, then Themes, then Add theme, then Upload zip file.
- I sell toys. Where do I put safety and age information?
- Use the product description and the collapsible rows on the product page. Add a row for age range and one for materials, and they sit under the add to cart button where a parent looks before buying.
- Can I change the blue and orange to my own colours?
- Yes. The palette is five settings in the theme editor. Change the primary and the buttons, the header, the links and the section rules all move with it, because no colour is hardcoded in the CSS.
